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Now in its 4th Edition (2006), FTRN’s Conscious Consumer: Promoting Economic Justice Through Fair Trade has sold more than 60,000 copies.  Offering a comprehensive overview of the North American Fair Trade movement, it is one of the Fair Trade movement’s most important educational tools.Suggested donation of $3.95, paper or PDF format.

You have two options for purchasing the Conscious Consumer:   

• In hard copy (we will mail your copy/copies to you)**
• In pdf format (we will send it via email)

For either method of purchase, you will be sent to 2Checkout.com, Inc. , an authorized retailer of goods and services provided by FTRN.

** Price reductions available for BULK ORDERS.  Please contact us for more information.

Content includes:

• Why Traditional Trade Is Ripe for Change
• Fair Trade’s History, Key Principles and Major Players
• How Fair Traders Differ From Commercial Importers
• Fair Trade by the Numbers
• Fair Trade’s Benefits to Consumers
• Women, Crafts and Fair Trade
• Shared Ownership with Producers
• Faith-Based Outreach
• Technology
• Identifying and Motivating Consumers
• Reconciling Mission-Based Fair Trade with Mainstream Distribution
• The Case for Parallel Certification Processes