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Standards and Label Revised for “Fair for Life Social & Fairtrade” Certification

Institute for Marketecology (IMO) has revised the standards and label (shown at left) applied by N. America’s second largest Fair Trade certification. Currently accounting for around 5% of N. American retail sales of Fair Trade goods, “Fair for Life Social & Fairtrade Certified” standards changed in areas of labeling & control, hired labor operations, producer groups, product handling, and others. New standards were created for processing and artisan groups, wild collection, mining, and tourism services.

IMO reports that standards have been strengthened in particular with regard to freedom of association, health and safety, social responsibility and responsible community relations, environmental criteria and Fair Trade pricing requirements. New composition rules for food, cosmetics, health care and beauty products, and other products made from agricultural raw materials, e.g. textiles, have been made to the labeling and control requirements.
More details at IMO.


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